RESCHEDULED TO THURSDAY, DECEMBER 5
Attendees will learn how to engage with audiences on social media to promote their artwork, how to use each social media platform for the most impact, tips on where to create a clean and budget friendly websites and how to brand your art practice online!
This workshop is great for entry and intermediate level artists.
This workshop will be taught via Zoom. FREE!
ABOUT YOUR INSTRUCTOR
Erin Baird (aka Erin Bread) is a dynamic graphic design professional specializing in murals, illustration, and marketing for artists. Expression has been a cornerstone of Erin's life, beginning with bold self-experiments in hair and appearance during teenage years. This passion for self-expression naturally transitioned into a career in the beauty industry at 19, where Erin thrived on helping clients realize their visions, fostering authentic self-expression. Opening up her own salon in 2015 ignited a newfound passion for marketing and branding. With a degree in Illustration from the Savannah College of Art and Design, Erin found a perfect blend of all her skills in creative branding. This shift led to a career focused on helping businesses, entrepreneurs and nonprofits discover and articulate their unique voices.
As the Marketing Chair for Sunny Dayz Mural Festival 2024, Erin is dedicated to promoting public art and creating opportunities for marginalized individuals in the art world. This role merges a passion for inclusive artistic expression with strategic branding, aiming to amplify diverse voices.
Currently, Erin is part of the marketing and branding department at the American Institute of Architects, a DC-based nonprofit. In this role, she continues to combine creative talents with marketing expertise to support and elevate architectural communities across the nation. Erin’s expertise includes teaching artists how to engage with their audience on social media, leveraging trends and tools for success. She excels in creating clear, budget-friendly portfolio websites, often recommending platforms and providing examples that align with the artist's vision.
This is one of eight workshops included in the Fall/Winter 2024 Robbie Kienzle Artist Workshop Series - created by the Paseo Arts Association to provide opportunities for artist education on topics for professional development <b> FREE </b>of charge thanks to the Oklahoma Arts Council and National Endowment for the Arts, Community Arts Learning grant funding. The Paseo Arts Association began this workshop series in 2022, naming it after the late Robbie Kienzle to honor her life and passion for artistic empowerment. To sign up for other workshops in this series, visit thepaaok.org/art-education